Topic Introduction

April 13,2012

Time Conference Arrangements
13:00-13:30 Registration
13:30-13:40 Meeting Opening Address
Lecturer: Mark Iverson Group VP, Digital River MyCommerce
Lecturer: Zell Ping Director of MyCommerce China
13:40-14:20 Topics:  Global e-Commerce Product and Purchasing Sales Trends
Lecturer:  Mark Iverson Group VP, DR MyCommerce
14:20-15:00 Topics:  China's R&D Reaching to the World
Lecturer:  Jiang Tao  Founder, Board director of CSDN
15:00-15:40 Topics:  Dragon Marketing Tactics: Creating Content that Works

Lecturer:  Denise Purtzer  Channel Manager, DR MyCommerce

15:40-16:00 Information Communication
16:00-16:30 Topics:  Discover Value from Differentiation
Lecturer:  Alten Fu  Vice-president of Wondershare Software
16:30-17:00 Topics:  Development trends of office software
Lecturer:  Ge Ke  Senior Vice-president of Kingsoft, CEO of Kingsoft’s office software
17:00-17:30 Topics:  Making Fortune from Overseas Mobile Internet Market
Lecturer:  Liu Tiefeng  Founder & CTO of Dolphin browser
17:30 End



April 14,2012

Time Conference Arrangements
09:00-09:30 Registration
09:30-10:10 Topics:  How to expand into the European market
Lecturer:  Zell Ping  Director of MyCommerce China
10:10-10:40 Topics:  The Mobile Age: Today, Tomorrow and Beyond
Lecturer:  David Halls  Director of SWREG
10:40-11:10 Topics:  Using reports to improve conversion rate
Lecturer:  James Bennett  RegNow Operations Manager
11:10-11:40 Topics:  Social Media Marketing: Reaching your Audience Online
Lecturer:  Amy Hall  Social Media Manager, DR MyCommerce
11:40-13:00 Lunch
13:00-13:40 Topics:  The overseas market-targeted PDF technology and its application (TBD)
Lecturer:  Wang hang  Project manager of Fuxin Software
13:40-14:20 Topics:  New-techs in precise marketing
Lecturer:  Zhou Hongming  Senior EMBA Lecturer at Shanghai Jiaotong University
14:20-15:00 Topics:  Right and wrong in setting up business
Lecturer:  Gu Fang  Founder of Ada Series software
15:00-15:30 Information Communication
15:30-17:00 Part of the Forum Activities:The way to oversea sales for China's software
Host:  Liu Jiang CSDN&《Programmer》Chief Editor
           Guests to be invited from:
           Alten Fu Director &Sr. VP of Wondershare Software
           Gu Fang Founder of Ada Series software
           Ma Xiaofeng Vice President of Xili Software
17:00 End

Agenda of Convention

时间:2012年4月13—14日
(星期五、六)
地点:上海东锦江希尔顿逸林大酒店
地址:上海市浦东新区杨高南路899号

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邮箱:DR-CSGS2012@csdn.net